Vercor

Book Review: First, Break all the Rules

In the April 2002 edition of the Journal of Applied Psychology, the Gallup Organization published research that proved unequivocally that a more engaged employee is also a more productive employee. The research also proved, that a more engaged employee is also a more profitable employee, a more customer focused employee, a safer employee, and an employee who is more likely to withstand temptations to jump ship.

Gallup data also revealed that most organizations are still struggling with this challenge reporting that more than 70 percent of U.S. employees are not engaged at work. And through a process of interviewing more than a million employees, posing an incredible 100 million questions, and studying the performance of 2,500 business units, they found 12 questions, the answers to which determine whether an employee is engaged and to what degree. Here they are:

1) Do I know what is expected of me at work?
2) Do I have the materials and equipment I need to do my work right?
3) At work, do I have the opportunity to do what I do best every day?
4) In the last seven days, have a received recognition or praise for doing good work?
5) Does my supervisor, or someone at work, seem to care about me as a person?
6) Is there someone at work who encourages my development?
7) At work, do my opinions seem to count?
8) Does the mission/purpose of my company make me feel my job is important?
9) Are my co-workers committed to doing quality work?
10) Do I have a best friend at work?
11) In the last six months, has someone at work talked to me about my progress?
12) This last year, have I had opportunities at work to learn and grow?

According to Gallup and the authors of First, Break all the Rules; these 12 questions are the simplest and most accurate measure of the strength of workplace. If your employees consistently answer these questions strongly in the affirmative, your organization is powerful and your employees are motivated, committed and productive. Pick up a copy of First, Break all the Rules by Buckingham and Coffman. Trust me -- it is much more interesting than its title.


This article was written by David L. Perkins, Jr. He is a VERCOR partner, M&A Consultant, business appraiser and editor and publisher of the national newsletter titled The Business Owner.


Copyright © 2003 by David L. Perkins Jr.
All rights reserved.